AI-Powered Marketing Services: Human-Directed, Ethically Applied
We use AI to amplify creativity, not replace it.
What Is AI-Powered Marketing?
AI-powered marketing uses artificial intelligence to accelerate content creation, optimize campaigns, and enhance visual assets while maintaining human creative direction and strategic oversight. Unlike fully automated AI content, human-directed AI marketing combines technological efficiency with professional judgment and brand authenticity.
At Synergetic Media, we won a Platinum Viddy Award for AI innovation—not by letting algorithms run wild, but by mastering them as tools under human direction. After 20+ years creating visual effects for Sony Pictures Imageworks, we understand something critical: someone still needs to direct.
In film production, a director works with talented collaborators—actors, cinematographers, editors—all bringing expertise. The director’s job is to have a vision and guide every element toward it. AI is the same. It’s powerful, but it needs direction, judgment, and someone who cares whether the result actually works for your business.
Our AI Services
We don’t fear the future; we build it. As early adopters of Generative Engine Optimization (GEO) and Human-Directed AI, we are bringing “big studio” capabilities—like lifelike AI avatars and automated video generation—to businesses that never thought they could afford them.
Generative Engine Optimization (GEO)
Search is changing. People ask ChatGPT, Perplexity, and other AI tools instead of Googling. If your content isn’t optimized for AI discovery, you’re invisible to an entire generation of searchers.
What We Do:
- Audit your website for AI search readiness
- Restructure content for AI snippet eligibility
- Implement schema markup and structured data
- Optimize for voice search and conversational queries
- Monitor AI search engine performance
- Competitive GEO analysis
The Result: Your business appears when potential customers ask AI tools for recommendations in your category.
Available as: Standalone AI Readiness Package or integrated with SEO services
AI-Assisted Video Production
Traditional video production is slow and expensive. Fully AI-generated video looks fake. We use AI to accelerate editing, color correction, and post-production while maintaining Hollywood-trained creative direction.
What We Do:
- AI-assisted editing and rough cuts
- Automated color correction with manual refinement
- Motion graphics acceleration
- Multi-format adaptation (one shoot, multiple outputs)
- Every frame reviewed by people with decades of visual storytelling experience
Our Stance: We use AI to enhance human-directed production, not replace it.
Photo-Realistic Avatar Creation
An AI avatar is a photo-realistic digital version of you or your brand spokesperson that can deliver consistent messaging 24/7 without scheduling, bad takes, or time constraints.
Ideal For:
- Multilingual businesses needing consistent messaging across languages
- Companies requiring scalable video content
- Training materials and customer support videos
- Social media presence without constant filming
Technology Status: Mature and ready. High interest from larger companies and bilingual enterprises.
AI-Enhanced Visual Content
Yes—but it requires professional oversight. We use AI to enhance lighting, optimize backgrounds, and add professional polish to your existing visual content.
What We Offer:
- AI-powered image enhancement (lighting, color correction, professional polish)
- Transform static images into dynamic social media videos
- Ethical enhancement—we’ll make a day sunny and add pillows to empty chairs, but we won’t misrepresent what you actually offer
- Multiple format variations from single source assets
Perfect For: Real estate, healthcare providers, retailers, service businesses with good-but-not-great visual conten
Ethical Boundaries for AI Marketing
AI is powerful—that’s exactly why it needs boundaries. Here’s where we draw the lines.
THE SYNERGY OF HUMAN + AI
What We Will Do:
- Enhance Reality: Make days sunny, optimize lighting, add professional polish
- Amplify Creativity: Use AI to explore more options faster
- Maintain Direction: Every output gets human review and quality control
- Protect Authenticity: Help you scale genuine brand presence
What We Won’t Do:
- Misrepresent Services: No fake capabilities or deceptive imagery
- Generate Slop: Every piece needs strategic purpose and human oversight
- Replace Connection: AI assists; humans connect
- Chase Trends: Tools must improve your results, or we don’t use them
Bottom Line: We’ll make you look more professional, but we won’t make you look like something you’re not.
What Makes Our AI Marketing Different?
- Proven Track Record
Platinum Viddy Award for AI innovation. Commercial AI projects for paying clients. Real implementations, not just promises.
- Hollywood-Trained Expertise
20+ years of visual storytelling at Sony Pictures Imageworks means we know what works. We can direct AI because we’ve directed humans.
- First-Mover on GEO
We’re deploying Generative Engine Optimization now, while competitors are still figuring out what it means.
- Clear Ethical Principles
Specific boundaries about what we will and won’t do—not vague claims about “responsible AI.”
- Strategic Thinking
We don’t just use tools—we think strategically about how AI serves your business goals.
Marketing is where Hollywood storytelling meets genuine service to others. We succeed only when you succeed—and I get to use every skill I've honed over decades to make that happen.