Seeing is Believing
Click the thumbnails below to check out our variety of video projects, from client testimonials to animated explainer videos.
Video Production
Everyone Has A StoryTell yours with video
Every video production company says they will tell your story. The question is – how well do they tell it? The pros at Synergetic Media have 25+ years of proven film and Atlanta video production experience, telling stories large and small, so you can trust your message will be clear and engaging.
Video AdvantageVideo is a vehicle
Video is a vehicle for communicating who you are, what you do, and what your company values are. Your story is unique, and our experienced videographers and motion graphics designers will bring yours to life. Synergetic Media Atlanta video production provides on-location shoots, motion graphics, and even 3D animation. Through video, we express the personality and value behind your brand, helping to leave a lasting impression on your audience.
If You’re Not MovingYou’re standing still
Video is arguably the hottest marketing trend. More engaging than static images and text alone, video improves brand awareness and drives consumer traffic. Video is also far more likely to go “viral.” The video-based social app TikTok has over 1 billion active users. There are over 2 billion video views on Twitter each day – and double that on Facebook. That’s a lot of potential brand exposure!
In the United States, digital video marketing is a $135 billion industry – and growing. That’s because more and more brands are realizing the value of video and investing in creation. Online consumers are accustomed to interactive experiences. They are flooded with live streams and other forms of moving visual content. That means if you’re not releasing original videos on a regular basis, your brand is probably behind.
of internet traffic is video-based
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boost to website traffic from search engines
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B2B marketers report positive ROI when using video
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The Atlanta video production professionals at Synergetic Media are here to help. We will work with you to produce engaging, on-brand video collateral, to keep your business moving forward
We Create Videos That Pack A PunchAnd deliver knockout results
Video is a powerful marketing tool. But you can’t just throw up any old video and expect to get results. Effective video marketing strikes the perfect mix of storytelling and promotion. It also distributes the right type of video to the right channel to maximize marketing dollars. That requires staying on top of video marketing trends. Successful video marketing campaigns often incorporate the following:
1.
Short-Form Video
Eight seconds. Studies show that’s all the time you have to capture someone’s attention. Keep your videos short and to the point. Whether it’s a tutorial, a call to action, or a testimonial, brevity wins the day. When executed correctly, short-form videos have the highest ROI of any social media marketing strategy.
2.
It’s All About the Story
How do you capture consumer attention in just 8 seconds? You tell them a story. Stories are more memorable than facts and figures, and engage the emotions. Emotion is a quick and effective way to establish a rapport with your viewers. A good story has three parts: a character, a dilemma, and a solution. When that dilemma is one that viewers relate to, they identify with the character. If you show how your product or service is a tangible solution, they’ll be more likely to stick around and listen.
Story is king. Everything else is slave to story."
3.
Keep It Real
Just because your video is professional, that doesn’t mean it has to be high-brow. Authenticity and relatability often gain more traction with consumers, especially on social media. Knowing your target audience is an important part of determining your video’s content and production style. That’s why establishing your brand identity before scheduling your first shoot is an important part of successful video marketing.
Our Proven Four-Step Video Production Process
Decades of experience in video production and storytelling means the creative team at Synergetic Media has honed our process to deliver measurable results.
pre-production
It all starts with a plan. From determining your goals, to the script, to the logistics, we set the stage for a successful result.
production
Lights, camera action! This is the big day or days where the video is shot.
post-production
Our editing team puts the pieces of your story together. From color correction, sound cleaning, music, and motion graphics overlays, the final video comes to life.
distribution
Now that you've made it, we help you get the right eyes on your video, in the right channels:
- Social media
- Email marketing
- Websites and blogs
- Paid advertising
Ready to get started?We don't just produce and direct. We partner.
We’re always here when you need us. Give us a call, or contact us online or in person. You will find our approach to your marketing collateral needs to be supportive and collaborative.