Video Production

Everyone Has A Story
Tell yours with video

Every video production company says they will tell your story. The question is – how well do they tell it? The pros at Synergetic Media have 25+ years of proven film and Atlanta video production experience, telling stories large and small, so you can trust your message will be clear and engaging.

Example of Atlanta video production with city skyline

Video Advantage
Video is a vehicle

Video is a vehicle for communicating who you are, what you do, and what your company values are. Your story is unique, and our experienced videographers and motion graphics designers will bring yours to life. Synergetic Media Atlanta video production provides on-location shoots, motion graphics, and even 3D animation. Through video, we express the personality and value behind your brand, helping to leave a lasting impression on your audience.

If You’re Not Moving
You’re standing still

Video is arguably the hottest marketing trend. More engaging than static images and text alone, video improves brand awareness and drives consumer traffic. Video is also far more likely to go “viral.” The video-based social app TikTok has over 1 billion active users. There are over 2 billion video views on Twitter each day – and double that on Facebook. That’s a lot of potential brand exposure!

In the United States, digital video marketing is a $135 billion industry – and growing. That’s because more and more brands are realizing the value of video and investing in creation. Online consumers are accustomed to interactive experiences. They are flooded with live streams and other forms of moving visual content. That means if you’re not releasing original videos on a regular basis, your brand is probably behind.

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of internet traffic is video-based
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boost to website traffic from search engines
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B2B marketers report positive ROI when using video

The Atlanta video production professionals at Synergetic Media are here to help. We will work with you to produce engaging, on-brand video collateral, to keep your business moving forward

We Create Videos That Pack A Punch
And deliver knockout results

Video is a powerful marketing tool. But you can’t just throw up any old video and expect to get results. Effective video marketing strikes the perfect mix of storytelling and promotion. It also distributes the right type of video to the right channel to maximize marketing dollars. That requires staying on top of video marketing trends. Successful video marketing campaigns often incorporate the following:

1.

Short-Form Video

Eight seconds. Studies show that’s all the time you have to capture someone’s attention. Keep your videos short and to the point. Whether it’s a tutorial, a call to action, or a testimonial, brevity wins the day. When executed correctly, short-form videos have the highest ROI of any social media marketing strategy.

filming a musician looking through viewport

2.

It’s All About the Story

How do you capture consumer attention in just 8 seconds? You tell them a story. Stories are more memorable than facts and figures, and engage the emotions. Emotion is a quick and effective way to establish a rapport with your viewers. A good story has three parts: a character, a dilemma, and a solution. When that dilemma is one that viewers relate to, they identify with the character. If you show how your product or service is a tangible solution, they’ll be more likely to stick around and listen.

Story is king. Everything else is slave to story."

Casey Neistat

3.

Keep It Real

Just because your video is professional, that doesn’t mean it has to be high-brow. Authenticity and relatability often gain more traction with consumers, especially on social media. Knowing your target audience is an important part of determining your video’s content and production style. That’s why establishing your brand identity before scheduling your first shoot is an important part of successful video marketing.

Our Proven Four-Step Video Production Process

Decades of experience in video production and storytelling means the creative team at Synergetic Media has honed our process to deliver measurable results.

pre-production

It all starts with a plan. From determining your goals, to the script, to the logistics, we set the stage for a successful result.

production

Lights, camera action! This is the big day or days where the video is shot.

post-production

Our editing team puts the pieces of your story together.  From color correction, sound cleaning, music, and motion graphics overlays, the final video comes to life.

distribution

Now that you've made it, we help you get the right eyes on your video, in the right channels:

  • Social media
  • Email marketing
  • Websites and blogs
  • Paid advertising

Seeing is Believing

Click the thumbnails below to check out our variety of video projects, from client testimonials to animated explainer videos.

TUP_PA
Not Just Me
Mobility
Starting Over
HIV Basics
HIV Testing
encourage your partner to take HIV medicine
Pre-exposure prophylaxis can prevent HIV
ABI_SSD
ABI_SSD
ABI SSD
WISS_BooZoo
HIV Living
TUP_PA_2019
Amparito Cox Testimonial
Leslies Testimonial
Keynote Speaker Introduction
ACEC Business Insurance Trust About Us
top 3 advantages of video marketing
Stuart little
Happy Thanksgiving
Seeing is believing
Meet Our Team
LED Banner - BravesStadium
virginia bowman
GSE_Product
The Maverick
ABI_Whiteboard
PRC_Evoke
PRC_Duraseal
PRC_TempPlate
PRC_WorkHorse
Turningpoint
Eyesouth
Sensai
Creech Landscape

Ready to get started?
We don't just produce and direct. We partner.

We’re always here when you need us. Give us a call, or contact us online or in person. You will find our approach to your marketing collateral needs to be supportive and collaborative.

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